Canada Basketball presented their strategic plan to the
country in the fall of 2003. The mission was described as:
2020 “A World Leader in Basketball”
Leading a unifi ed basketball community to engage all
in quality experiences and drive international success.

The priorities were to:
• Unify the basketball community
• Develop an enduring economic model
• Build a dynamic developmental infrastructure by improving
coaching at all levels by developing a system based on principles,
which encompass participation and excellence.

CLICK HERE to download our Athlete Development Model